Ola Electric introduces '72 hours rush' with discounts up to Rs 55,000 on S1 Portfolio

Ola Electric, India’s largest pure-play electric vehicle (EV) manufacturer, has unveiled a limited-time promotion titled “72 Hours Rush” as part of its festive season sale, the ‘BOSS’ campaign. Customers can take advantage of significant discounts of up to Rs 25,000 on the S1 portfolio and additional benefits totaling Rs 30,000, making this an ideal opportunity to switch to electric mobility. The offers are valid until October 31, 2024.

The ‘BOSS’ campaign includes a range of enticing offers for customers:

• BOSS Prices: Ola S1 portfolio starting at just Rs 74,999
• BOSS Discounts: Up to Rs 25,000 on the entire S1 portfolio

Additional BOSS Benefits: Up to Rs 30,000 in savings, which includes:

• Free 8-year/80,000 km battery warranty worth Rs 7,000
• Finance offers of up to Rs 5,000 on select credit card EMIs
• Free MoveOS+ upgrade valued at Rs 6,000
• Free charging credits up to Rs 7,000
• Exchange offers of Rs 5,000 on the S1 portfolio

Ola Electric’s S1 portfolio comprises six models across a variety of price points to cater to diverse customer needs. The premium models, S1 Pro and S1 Air, are priced at Rs 1,14,999 and Rs 1,07,499, respectively, while the mass-market S1 X portfolio (2 kWh, 3 kWh, and 4 kWh) is available at Rs 74,999, Rs 77,999, and Rs 91,999.

In recent weeks, Ola Electric has also rolled out several initiatives aimed at expanding EV adoption, particularly in tier-2 and tier-3 cities. The #HyperService campaign focuses on providing a technology-driven after-sales experience, with plans to double its company-owned service network to 1,000 centers by December 2024. Additionally, the company aims to onboard 10,000 partners across sales and service by the end of 2025 through its Network Partner Program.

To further support the growing EV ecosystem, Ola Electric has introduced an EV Service Training Program designed to equip 1 lakh third-party mechanics with the skills needed to service electric vehicles across India.

During its annual ‘Sankalp’ event in August 2024, Ola Electric also announced the launch of its Roadster motorcycle series, featuring models like the Roadster X (2.5 kWh, 3.5 kWh, 4.5 kWh), Roadster (3.5 kWh, 4.5 kWh, 6 kWh), and Roadster Pro (8 kWh, 16 kWh), with prices starting from Rs 74,999, Rs 1,04,999, and Rs 1,99,999, respectively. These motorcycles are equipped with several segment-first technology and performance features.

As Ola Electric continues to enhance its product offerings and after-sales service, the “72 Hours Rush” presents a compelling opportunity for customers to join the EV revolution at an unprecedented value.